The contract between a media buyer and the media property selling the advertising.
Found on
http://emailuniverse.com/ezine-tips/?id=1135
An agency or advertiser's authorization for a publisher to run a specific ad in a specific print publication on a certain date at a specified price.
Found on
http://www.encyclo.co.uk/local/21023
A form that an advertiser fills out giving specific directions on an advertisment being placed in a magazine or newspaper. Including, but not limited to; date(s) the ad should run, key codes, positioning or special placement of ad, size of ad, etc.
Found on
http://www.nmoa.org/Library/index.htm
No exact match found.
